My name is Tino Ho. I have over a decade of hands on experience growing Fintech brands via sales distribution (both direct and channel), go-to market product and market entry initiatives prior to founding BinaryM.
The importance of developing peer-to-peer relationships is one of the key lessons I’ve learnt throughout my journey.
I started my career in banking and financial services in 1996 and was fortunate enough in 2005 to join OFX (ASX: OFX) as their eighth employee, and helped scale their B2B channel contributing to the overall business growth to over three hundred people globally and a market capitalisation of over $600 million in 2015.
I have experienced first hand the challenges faced in competitive and fast growing companies during start-up and at scale, throughout this time I’ve made many mistakes, mistakes which you can avoid to help you build Social Proximity with your audience and deliver meaningful business outcomes.